@article{icocas724, author = {Ahmad Azril Fadhilah and Hadiyanto Hadiyanto}, title = {Representations in American Gobblewonker Monster as Loch-Ness Monster Mythology in Hirsch’s Animated Series Gravity Falls}, journal = {Proceedings International Conference of Culture and Sustainable Development}, volume = {1}, number = {0}, year = {2023}, keywords = {}, abstract = {The research thesis discusses the Gobblewonker monster character in fictional America of animated series Gravity Falls as the representation of reallife Loch Ness monster mythology. The Gobblewonker is a lake monster shown in the animated series as mysterious beast surrounding Lake Gravity Falls in Oregon, United States that resembles real-life Loch Ness monster mythology. The purpose of this study is to analyze the conceptual map and language representations based on Hall’s representation theory on Gravity Falls’ Gobblewonker that refers to real-life Loch Ness. The writer uses cultural approach paired with representation theory from Stuart Hall as a main analysis model. The results of the research show two main findings; conceptual maps and language representations of the Gobblewonker that refer to Loch Ness monster mythology. The conceptual map representation covers the monster and mythology concepts of Gobblewonker that refer to Loch Ness conceptual map aspects in real-life. The language representation covers the iconic sign and indexical sign of Gobblewonker that refer to Loch Ness language signs in real-life. }, issn = {3031-5794}, url = {https://proceedings.undip.ac.id/index.php/icocas/article/view/724} }