How to cite item - ABNT


IDRIS, Idris et al. SUSTAINABLE MARKETING STRATEGIES FOR BNPL SERVICES: A UTAUT-BASED CONSUMER LITERACY APPROACH. International Conference on Vocational Business, Logistic, Accounting, Supply Chain, Tax (ICoBLAST), [S.l.], v. 1, n. 1, p. 410-428, july 2026. Available at: <https://proceedings.undip.ac.id/index.php/ICoBLAST/article/view/932>. Date accessed: 15 july 2026.