Japanese Clean Culture in Support of Sustainable Tourism

The environment is one of the important aspects to support the success of sustainable tourism, and this of course cannot be separated from the compliance and discipline of tourists when visiting tourist destinations. Speaking of tourist attractions, Japan is one of the countries known to have various tourist attractions that are not only beautiful and interesting, but also so clean. The cleanliness of tourism in Japan cannot be separated from the clean culture of Japanese society which is instilled both formally, namely in the educational environment, and informally, namely in the family environment. The purpose of this research is to use a descriptive qualitative method, by collecting data sources through literature. Regarding the clean culture of Japanese society, there are at least three factors that influence this, including the 5S culture, the education system, and government regulations in the waste management system.